ITAC “Fullest”

ITAC wanted to get the good news of free telephone accessibility devices out to their target audiences.  We shot this commercial during the early months of Covid-19.  We then created two versions of the spot.  One had a greater sense of isolation for the individuals with the accessibility phones as the hero.  The other version seen here has been used once the pandemic mindset calmed down.  

 

Client:  Illinois Telecommunications Access Corporation